Cadbury has taken over Hyde Park in downtown London with a “magical interactive social media experience” which is all automatically updated to Facebook through the dwinQ platform. It is a fun social way of capturing once in a lifetime memories.
dwinQ automated social media experiences include frictionless Likes, Check-ins, Shares, and multiple photospots that tag each individual and share them on Facebook in real time. The platform allows Cadbury to brand memories – their logo and content appears with each post. dwinQ is using RFID to connect to Facebook so guests can stay engaged in the moment.